Multi Channel Marketer

Marketing Apprentice @ MDV Enterprise, trading as Hotel TV Company

PLEASE NOTE: This position is for immediate start.

Location: Birmingham Centre (253-255 Great Lister St, Birmingham B7 4BS)

WHO are Hotel TV Company?

Hotel TV Company is a specialist supplier & system integrator of commercial TVs, TV Systems, In-Room Entertainment and other technology solutions across UK & Ireland. They are a small but very successful, vibrant company, dealing with a wide variety of clients in the hospitality, healthcare & retail sectors. Due to their tremendous success and expansion in recent years, they are now looking for an ambitious, results driven individual to join their team and work with the Marketing Manager to help achieve their goals.

WHAT will my DAY look like?

Hotel TV Company are looking for a bright, ambitious and creative Marketing Apprentice to join their team, offering an opportunity to support not only a marketing strategy for the business, but also a role, and a career for themselves. And whilst yes, there are some key areas that will require your focus, you will have freedom too, to shape how you market, promote and showcase the business and its products/services.

Working closely within the wider Customer Support team, you will report to the Marketing and Customer Support Executive, your role focused initially on:

• Website management – keep websites up to date with the latest products & services
• Search Engine Optimisation – optimise our websites for SEO, following SEO best practices; proactively research opportunities for SEO improvements and increase lead generation
• Paid Media – manage Google Ads performance to increase lead generation whilst meeting the company’s budget; proactively research opportunities to increase lead generation through paid media and keep an eye on the competition
• Email Marketing – create and execute email marketing campaigns in line with the company’s marketing plan; design digital content for successful email campaigns
• Social Media – create social media content, such as posts, blogs, videos, etc. in line with the company’s marketing plan, maintain the company’s social media accounts, reply to comments and customer queries
• Direct Marketing – help create and execute pre and post-show marketing campaigns, assist with stand design, logistics of building & breakdown, and attend the show to support the sales team
• Printed Media –design and print leaflets, brochures, business cards and any other promotional collateral
• Creative Support – respond to support requests and assist customers with their design requirements pre and post installation
• Video & Graphics – plan and create promotional video & other graphics content in line with the company’s marketing plan
• Customer Support – Deal with basic customer support queries on the phone or via email.
• Design Training – perform training via video call with customer on how to use the system

WHAT will I get from working with Hotel TV Company?

• Earn £8.00 per hour, 37.5 hours per week
• Working Monday to Friday 9am to 5pm
• 20 days holiday + bank holidays
• Annual performance-based bonuses and Annual pay reviews
• Company pension
• Great Work Culture – a small but very friendly & fun team, excited to welcome a new member to join them on their journey to success
• Opportunity to network and work with a range of industry leaders, such as Samsung, Philips, LG, etc.
• Achieve a QUALIFICATION: Multi-Channel Marketer Level 3 takes approximately 19 months

HOW does the Apprenticeship work?

Working towards your Multi-Channel Marketer Level 3 Qualification, you’ll attend monthly 1-2-1 meetings (online via teams every month – NO classroom OR college!) with your tutor and learn about the modules including marketing methods, principles & practices, business organisation & copywriting, campaign implementation & management, IT & digital tools, and more! You will be given a minimum of 3 hours per week to complete any apprenticeship work (assignments, research, and projects) and will receive at least another 3 hours of training from your employer. All apprenticeship work and training is completed in the workplace, during working hours.

WHAT skills/qualifications do I NEED?

• Previous administrative experience
• Qualification(s) in Business and / or iMedia
• Proficiency in using MS Office packages and social media platforms; understanding of WordPress, Google Analytics, Search Console, AdWords, Mailchimp would be preferable
• A proactive, results-driven approach and an ability to collaborate with team members
• Excellent verbal and communication skills
• Attention to detail
• Strong commercial sense
• Creative & energetic
• Confidence
• Strong work ethic and desire to succeed
• Minimum GRADE 4/C in GCSE (or equivalent) Maths & English
• UK Residency – must have lived in the UK for at least 3 years

What happens next?

If your application is successful, you will receive a call from our dedicated Recruitment Consultant who will discuss the qualification, location and course length in more detail. Following this call, you will be asked to write a supporting statement and complete an English and Maths assessment.

If you really want to impress us, why not show your enthusiasm and carry out some further research on the employer and the qualification you’ll be working towards! Links are provided below:

Employer Website: https://www.hoteltvcompany.co.uk/

About the Qualification: https://www.ctskills.co.uk/apprenticeship-courses/multi-channel-marketer/